Any setting can become iconic. Sometimes it's just about noticing it in the first place. I spent a few weeks taking photographs of the same place and recorded how it changed and stayed the same. I ended up creating a living ode to a band I've never met (and probably creeped them out a little).
What I would later call "Shuv Wall" is a place very close to my home. It's a safe bet that I walk by it at least once a day. It's this closed-up storefront, but serves as an ever-changing blank canvas for show posters, flyers, graffiti, and anything else you could ever want to put on a wall. In a way, this wall is a physical form of social media and there's always a new update popping up. The most recent "installation" was a group of posters for a band called The Shuvs promoting their new album and record release show (you should give them a listen, they're quite good). I was fascinated with how the wall changed so much, it gave me the idea to take photographs of it over the course of a couple weeks and see how it changed over time. While the wall was a still fixture, it became a background to a city of human stories. I first thought of the series as "The Shuv Wall Series" but as it grew, I renamed it "Shuv Wall Citizens." As the wall grew familiar and became the iconic part of the photographs, it allowed what was at the forefront really speak. Using an iconic setting both unifies a set of images while simultaneously highlighting each new subject as the only changing element.
I had previously experimented with making the subject the iconic part of a series of photographs. Read about how the photographs of the back of my dad's head became an Internet celebrity. In the meantime, listen to The Shuvs while looking at Shuv Wall Citizens below.